Fiat Debuts First 500 TV Ad With Jennifer Lopez

by Chrysler in the News on October 11, 2011

The new ad, entitled “My World,” features the JLo’s song “Until It Beats No More” and shows the singer driving a Fiat 500 Cabrio from Manhattan to the Bronx, where she grew up. The ad “explores her personal take on how life in the New York City borough continues to inspire her to be tougher, to stay sharper and to think faster.”

The Cabrio also makes an appearance in Lopez’s music video, “Papi,” along with a 30-second trailer for the video, which aired on local and national networks.

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