by Chrysler in the News on July 9, 2010
In February, Chrysler introduced a new program called the Minivan Pledge, which allowed new car buyers to return their vehicle after 60 days “risk free” if they were unhappy with it. Due to the apparent success of the offer, Chrysler has decided to extend it to all Chrysler, Dodge, Jeep, and Ram Truck models.
According to Chrysler, the “Regret Free Purchase” pledge program will give even more customers confidence in their purchase, since they will have the option to return the vehicle should they find it unsatisfactory in any way. [click to continue…]
by Chrysler in the News on July 7, 2010
It has largely been assumed that Fiat products will soon join Chrysler products within the same showrooms. But new reports suggest that Fiat models will remain separate from Chryslers. An estimated 200 Fiat showrooms are expected to go online to house the new Italian cars.
This is likely going to be some bad news for Chrysler dealers hoping to get their hands on Fiat models. However, existing Chrysler dealers will have the option to be among the first to get their hands on one of the 200 Fiat standalone dealerships. [click to continue…]
by Chrysler in the News on June 29, 2010
On July 9, the last of Chrysler’s retro-styled PT Cruisers will roll off of the assembly line. As the 2010 model year winds down at Chrysler’s Toluca, Mexico plant, so too will the final Cruisers.
When it first debuted a decade ago, the PT Cruiser was a sensation. Customers flocked to Chrysler showrooms and paid over the sticker price to be able to get behind the wheel. Unfortunately, over the years the Cruiser’s styling did not age well, and it lost its edge while Chrysler essentially ignored the model. [click to continue…]
by Chrysler in the News on May 21, 2010
After putting the foundation in place for a turnaround, following its June 2009 exit from bankruptcy, Chrysler’s CEO Sergio Marchionne says the company is on track for an initial public offering next year.
As sales across the automotive industry appear to be rebounding, Chrysler is also feeling the effects of a recovering economy. While in Toronto yesterday, Marchionne told reporters that May is “turning out to be a good month,” signaling his confidence in his company’s direction and in the direction of the industry. [click to continue…]
by Chrysler in the News on May 5, 2010
Two of the top names in their respective fields—Chrysler’s Ram Truck brand and the award-winning Zac Brown Band—are teaming up to help support the men and women of the U.S. armed forces beginning this spring.
“It’s the Grammy-award winning ‘Best New Artist’ meets the 2010 Motor Trend ‘Truck of the Year.’ It’s a true win-win partnership for our customers, dealers and the Ram Brand,” said Fred Diaz, president and CEO of Ram Truck. [click to continue…]
by Chrysler in the News on May 4, 2010
Chrysler reported a 25 percent sales gain for the month of April, which marks the biggest boost in sales since July of 2005.
Although some may have doubted Chrysler Group LLC’s new CEO Sergio Marchionne, who has remained optimistic about the brand’s turnaround, Chrysler appears to be on the right track. [click to continue…]
by Chrysler in the News on April 29, 2010
According to recent reports, Chrysler will be replacing the aging Chrysler Sebring midsize sedan with a new model called the Nassau. Chrysler has yet to confirm the new Nassau name.
The Chrysler Sebring has not helped the embattled brand. Critics have cited its interior quality in particular as being somewhat cheap and the sedan has not done well against Japanese competitors in terms of quality, price, and performance. [click to continue…]
by Chrysler in the News on April 28, 2010
Chrysler has successfully taken a big chunk of the police fleet market since the launch of the Dodge Charger, but Chrysler is hoping to take even more market share from Ford when the next-generation Charger arrives later this year.
Both Ford and Chevrolet have recently unveiled their all-new police interceptor replacements, signaling intense competition will soon brew within this niche. As if there wasn’t enough competition to contend with, start-up Carbon Motors will soon introduce its new E7 cruiser, which has been specifically designed from the ground up for law enforcement. [click to continue…]
by Chrysler in the News on April 22, 2010
Although there has been plenty of doubts regarding Chrysler’s financial health, their financial results for the first quarter of 2010 proved that the automaker is far healthier than most may have predicted.
In the recent reporting, Chrysler posted a $143 million operating profit and showed positive cash flow. These favorable figures will reportedly be used to bolster Chrysler’s lineup, with nearly 16 all-new or facelifted vehicles just this year. [click to continue…]
by Chrysler in the News on April 20, 2010
With Dodge winding down the current generation of its serpentine supercar, the company wanted to be sure the model went out on top. And with the announcement of the Dodge Viper SRT10 Final Edition, it’s going to do just that.
Like all Vipers, the limited-run models will provide nearly unlimited performance. That’s thanks to Dodge’s massive 8.4-liter V10 engine, capable of pouring out 600 hp and 560 lb-ft of torque. Bolted into a car that weighs just 3,430 lbs and mated to a six-speed Tremec manual transmission, that powerplant rockets the Viper from 0-60 mph in less than four seconds. Top speed? More than 200 mph. [click to continue…]
